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{{Unreferenced, date=June 2019, bot=noref (GreenC bot) Active policy management is business-oriented
enterprise software Enterprise software, also known as enterprise application software (EAS), is computer software used to satisfy the needs of an organization rather than individual users. Such organizations include businesses, schools, interest-based user groups, ...
that provides an approach for efficiently and effectively addressing the many risks inherent in electronic communication. With the exponential growth in the use of electronic communication, many businesses are exposed to significant risks every day. These risks range from non-compliance with various regulations, to the leakage of
intellectual property Intellectual property (IP) is a category of property that includes intangible creations of the human intellect. There are many types of intellectual property, and some countries recognize more than others. The best-known types are patents, cop ...
, and to inappropriate or offensive employee behavior. Active Policy Management enables a business to accurately detect the violations, to take the appropriate action (even blocking the message from being sent), and to quickly find and review the violation in order to address the situation, preventing further damage. There are many channels of electronic communication including
e-mail Electronic mail (email or e-mail) is a method of exchanging messages ("mail") between people using electronic devices. Email was thus conceived as the electronic ( digital) version of, or counterpart to, mail, at a time when "mail" meant ...
, Web-based e-mail,
instant messaging Instant messaging (IM) technology is a type of online chat allowing real-time text transmission over the Internet or another computer network. Messages are typically transmitted between two or more parties, when each user inputs text and trigge ...
, messages sent from a
Bloomberg terminal The Bloomberg Terminal is a computer software system provided by the financial data vendor Bloomberg L.P. that enables professionals in the financial service sector and other industries to access Bloomberg Professional Services through which use ...
, mobile e-mail sent from a handheld device such as a
BlackBerry The blackberry is an edible fruit produced by many species in the genus ''Rubus'' in the family Rosaceae, hybrids among these species within the subgenus ''Rubus'', and hybrids between the subgenera ''Rubus'' and ''Idaeobatus''. The taxonomy of ...
, general use of a
web browser A web browser is application software for accessing websites. When a user requests a web page from a particular website, the browser retrieves its files from a web server and then displays the page on the user's screen. Browsers are used on ...
, ftp, file copying (e.g. memory sticks) and many others.


Electronic communication policy

The key to effective detection of violations in electronic communication is policy. Policy for electronic communication defines who can send what to whom, and, if a violation is detected, what action to take. A policy is designed to address a specific issue or risk. Examples include: * Certain reports cannot be sent externally without a proper disclaimer being present * Certain employees cannot communicate about a business matter with other employees * Documents intended for internal use only must not be sent to a recipient who is not a company employee Policy can only be effective at identifying violations if it can understand the true intent of a message. Policies based only on a list of words or a
lexicon A lexicon is the vocabulary of a language or branch of knowledge (such as nautical or medical). In linguistics, a lexicon is a language's inventory of lexemes. The word ''lexicon'' derives from Koine Greek language, Greek word (), neuter of () ...
generally cannot perform this task. For any APM solution to be effective, it must have a proven technology to define and deploy accurate policy. And by “proven”, an interested party should inquire as to a particular solution’s successful installation at one or more customers.


Application areas

APM has three primary application areas. Real-Time Prevention, Intelligent Review, and Smart Tagging. Real-Time Prevention can detect violations in electronic communication before a message has been sent (and before it has been delivered to an intended recipient). By doing this, a violation is prevented from having occurred. And, in the case where archive software is used, a message that has not been sent will not be ingested by an archive or be retrievable at a later date. Intelligent Review can detect violations in electronic communication after a message has been sent. Intelligent Review also creates extremely targeted queues of messages that have a high likelihood of having violated an important corporate or regulatory policy. A reviewer or supervisor can easily access these relevant messages in order to thoroughly audit them. An audit can include flagging, exporting, approving, rejecting, and escalating a message. Smart Tagging analyzes messages and assigns them to one or more categories. This categorization can be used for selective message archiving, to retain messages based on their content, and to enhance message retrieval for investigative purposes.


Industry relevance

Virtually all businesses use electronic communication and are exposed to the inherent risks therein. Certain businesses are exposed to more risks than others. Heavily regulated industries such as
financial services Financial services are the Service (economics), economic services provided by the finance industry, which encompasses a broad range of businesses that manage money, including credit unions, banks, credit-card companies, insurance companies, acco ...
have a very strong need for APM. Industries where companies have many of their
intellectual property Intellectual property (IP) is a category of property that includes intangible creations of the human intellect. There are many types of intellectual property, and some countries recognize more than others. The best-known types are patents, cop ...
assets in digital form would benefit from protecting those assets with APM. Other industries that would benefit from using APM include those where companies are concerned with corporate behavior and governance and those that use
archive An archive is an accumulation of historical records or materials – in any medium – or the physical facility in which they are located. Archives contain primary source documents that have accumulated over the course of an individual or ...
software to store messages for long periods of time, often for at least 3 years.


See also

*
Enterprise software Enterprise software, also known as enterprise application software (EAS), is computer software used to satisfy the needs of an organization rather than individual users. Such organizations include businesses, schools, interest-based user groups, ...
*
Regulatory compliance In general, compliance means conforming to a rule, such as a specification, policy, standard or law. Compliance has traditionally been explained by reference to the deterrence theory, according to which punishing a behavior will decrease the viol ...
*
E-mail Electronic mail (email or e-mail) is a method of exchanging messages ("mail") between people using electronic devices. Email was thus conceived as the electronic ( digital) version of, or counterpart to, mail, at a time when "mail" meant ...
* SEC *
Financial Industry Regulatory Authority The Financial Industry Regulatory Authority (FINRA) is a private American corporation that acts as a self-regulatory organization (SRO) that regulates member brokerage firms and exchange markets. FINRA is the successor to the National Associati ...
*
NYSE The New York Stock Exchange (NYSE, nicknamed "The Big Board") is an American stock exchange in the Financial District, Manhattan, Financial District of Lower Manhattan in New York City. It is by far the List of stock exchanges, world's largest s ...
*
Intellectual property Intellectual property (IP) is a category of property that includes intangible creations of the human intellect. There are many types of intellectual property, and some countries recognize more than others. The best-known types are patents, cop ...
*
Archive An archive is an accumulation of historical records or materials – in any medium – or the physical facility in which they are located. Archives contain primary source documents that have accumulated over the course of an individual or ...
Business software Enterprise software